Best Moisturizer for Men
By Nate Calder · Updated · How we pick
Quick Picks
The right moisturizer disappears in seconds: no greasy shine by noon, no tight, flaky patches by evening, just skin that looks rested. The wrong formula is why most men give up on step two of a solid skincare routine. We compared 16 moisturizers for every skin type and budget. If you haven't locked in step one yet, start with our best face wash for men roundup, then come back here.
Full Reviews

CeraVe
AM Facial Moisturizing Lotion SPF 30
For a one-bottle morning that covers moisture and SPF 30 before you're out the door.
- Best for
- Normal, Combination, Oily
- Key ingredient
- Ceramides, Niacinamide
- When
- Morning only
Why we picked it
One bottle covers the morning: ceramide moisturization plus broad-spectrum SPF 30, in a lotion light enough for oily skin. Fragrance-free and non-comedogenic, so even a two-minute routine leaves the house hydrated and protected.
Why it works
- Moisturizer and SPF in one step
- Fragrance-free and non-comedogenic
- Lightweight, non-greasy finish
- Two steps for the price of one
Watch out for
- SPF 30 may not be enough for outdoor activities
- Slight white cast in harsh lighting

La Roche-Posay
Cicaplast Baume B5+
For razor burn, windburn or retinol sting that needs calming overnight.
- Best for
- Dry, Normal, Combination
- Key ingredient
- Panthenol (B5), Madecassoside
- When
- Night only
Why we picked it
Cicaplast is a repair balm for the moments skin gets wrecked: razor burn, retinol irritation, windburn. Madecassoside (from centella asiatica) calms inflammation while panthenol helps skin repair. Keep a tube in your medicine cabinet for when your skin needs an emergency reset.
Why it works
- Panthenol and madecassoside calm and repair
- Calms razor burn, retinol irritation, and windburn
- Fragrance-free and hypoallergenic
- Multi-use: face, hands, lips, body
Watch out for
- Thick, white texture — best used at night
- Not a daily moisturizer replacement

CeraVe
PM Facial Moisturizing Lotion
For redness and uneven tone worked on overnight, in a lotion that won't pill under stubble.
- Best for
- Oily, Normal, Combination, Dry
- Key ingredient
- Ceramides, Niacinamide
- When
- Night only
Why we picked it
Your skin repairs itself overnight, and CeraVe PM makes sure it has what it needs to do the job. Niacinamide works on uneven tone and redness while ceramides help restore the barrier, in a light, fragrance-free lotion that sinks in before your head hits the pillow.
Why it works
- Niacinamide targets evening skin tone overnight
- Ceramide complex repairs the moisture barrier
- Fragrance-free and non-comedogenic
- Great value night moisturizer
Watch out for
- No SPF — night use only
- Not rich enough for very dry skin

First Aid Beauty
Ultra Repair Cream Intense Hydration
For very dry, eczema-prone patches that thin lotions never quite calm down.
- Best for
- Dry, Normal, Combination
- Key ingredient
- Colloidal oatmeal, Shea butter
- When
- Morning & night
Why we picked it
For dry skin that wind, cold or neglect has left rough and irritated: colloidal oatmeal, an FDA-recognized skin protectant, calms the irritation while shea butter and ceramides put moisture back. Fragrance-free and rich, it's the jar to reach for when winter wrecks your face.
Why it works
- Colloidal oatmeal, an FDA-recognized skin protectant
- Fragrance-free for sensitive skin
- Rich hydration for very dry skin
- Dermatologist tested
Watch out for
- Too rich for oily or combination skin
- No SPF

Neutrogena
Hydro Boost Water Gel
For the man who skipped moisturizer for years because every one he tried felt greasy.
- Best for
- Oily, Combination, Normal, Dry
- Key ingredient
- Hyaluronic acid, Dimethicone
- When
- Morning & night
Why we picked it
Most men avoid moisturizer because it feels greasy. Hydro Boost solves that. The water-gel texture disappears into skin in seconds, and the hyaluronic acid keeps you hydrated all day without clogging pores or leaving shine. The 1.7 oz water gel comes bundled with a 0.5 oz trial of the fragrance-free Hydro Boost gel cleanser.
Why it works
- Non-greasy water-gel, zero heavy feel
- Hyaluronic acid provides all-day hydration
- Works under beard areas without flaking
- Fast-absorbing for busy mornings
Watch out for
- No SPF — pair with a separate sunscreen
- Contains fragrance
- Sold as a bundle with a 0.5 oz trial cleanser

Kiehl's
Ultra Facial Cream
For one cream that keeps skin comfortable through dry winters and humid summers alike.
- Best for
- Dry, Normal, Combination, Oily
- Key ingredient
- Squalane 4.5%, Glacial glycoprotein
- When
- Morning & night
Why we picked it
A light, fast-absorbing cream for most skin types: 4.5% squalane leaves a thin protective film that holds moisture in without feeling heavy, and Kiehl's labels it for 72-hour hydration. One jar that works year-round, layered under sunscreen in the morning or on its own at night.
Why it works
- 72-hour hydration, per the label
- National Eczema Association Seal, so skin that reacts stays calm
- Rich feel without ridiculous premium pricing
- Absorbs fast, never heavy
Watch out for
- No SPF for morning use

Hada Labo
Gokujyun Hyaluronic Acid Lotion
For dehydrated skin that wants a layer of water patted on before the cream goes over it.
- Best for
- Dry, Combination, Normal
- Key ingredient
- Super hyaluronic acid, Hyaluronic acid
- When
- Morning & night
Why we picked it
This is a hydrating toner (in Japanese skincare, 'lotion' means toner). It layers multiple types of hyaluronic acid to pull moisture deep into your skin. Pat it on damp skin and you'll feel the difference immediately. Fragrance-free, no-frills, just pure hydration.
Why it works
- Multiple hyaluronic acids for deep hydration
- Fragrance-free
- Incredibly affordable
- A little goes a long way
Watch out for
- Confusing name (it's a toner, not a lotion)
- Can feel sticky in humid climates if over-applied

Illiyoon
Ceramide Ato Concentrate Cream
For a worn-down barrier on dry or combination skin, with one tube that covers face and body.
- Best for
- Dry, Combination, Normal
- Key ingredient
- Ceramides, Ato complex
- When
- Morning & night
Why we picked it
A Korean ceramide cream for a dry, damaged barrier: ceramides help rebuild it, in a cream that's rich enough for dry skin but absorbs clean enough for combination skin. Fragrance-free, and a huge tube for the price, so it covers face and body.
Why it works
- Large tube, low cost per use
- Ceramide-rich for barrier repair
- Fragrance-free
- Works on face and body
Watch out for
- Packaging isn't premium-looking
- Can be too rich for very oily skin

Cetaphil
Daily Facial Moisturizer SPF 50
For sensitive skin that reacts to most of the shelf and still needs SPF 50 every day.
- Best for
- Dry, Normal, Combination, Oily
- Key ingredient
- Glycerin, Zinc oxide (SPF 50)
- When
- Morning only
Why we picked it
Cetaphil's SPF moisturizer is built for sensitive skin. The SPF 50 gives strong daily protection, and the fragrance-free, hypoallergenic formula suits guys whose skin reacts easily. It absorbs quickly without a white residue, so one step covers hydration and sun.
Why it works
- SPF 50 for strong daily protection
- Extremely gentle for sensitive skin
- Fragrance-free and hypoallergenic
- Affordable two-in-one option
Watch out for
- Heavier feel — not ideal for very oily skin
- No ceramides
- Sold as a two-pack

Jack Black
Double-Duty Face Moisturizer SPF 20
For indoor workdays, when one step that gives you SPF 20 and fine-line care is enough.
- Best for
- Normal, Oily, Combination
- Key ingredient
- Blue algae extract, Sea parsley
- When
- Morning only
Why we picked it
A men's moisturizer with SPF 20 built in, so one step covers hydration and daily sun protection. Blue algae extract, sea parsley and phospholipids hydrate and soothe, in a light formula made for every skin type. The easy morning for a guy who won't do two bottles.
Why it works
- Blue algae and sea parsley hydrate and soothe
- SPF 20 with moisturization in one step
- Lightweight enough for daily wear
- Vegan and formulated for men
Watch out for
- SPF 20 — boost with separate sunscreen if outdoors
- Contains fragrance

COSRX
Advanced Snail 92 All in One Cream
For rough texture and a tired look, smoothed by a light gel-cream that never turns greasy.
- Best for
- Dry, Combination, Normal
- Key ingredient
- Snail secretion filtrate 92%, Betaine
- When
- Morning & night
Why we picked it
A gel-cream with 92% snail filtrate that locks hydration in: it helps repair damaged skin, smooths texture and gives a healthy glow without any greasiness. Light enough for combination skin, and it seals in whatever serum went on before it.
Why it works
- 92% snail filtrate — intensely hydrating
- Lightweight gel-cream texture
- Helps repair damaged skin and smooth texture
- Fragrance-free
Watch out for
- Not vegan (snail-derived)
- May not be rich enough for very dry winter skin

Kiehl's
Ultra Facial Advanced Repair Barrier Cream
For the guy running retinol or acids who wakes up flaky and wants calm skin instead.
- Best for
- Dry, Normal, Combination
- Key ingredient
- Beta-glucan, Colloidal oatmeal
- When
- Night only
Why we picked it
Made for skin that's gone red and dry from retinol, exfoliants, shaving or winter: beta-glucan helps repair the barrier, colloidal oatmeal soothes the redness, and the breathable cream absorbs fast enough to use morning or night. Gentle enough for very dry, eczema-prone skin, it's the jar for the man whose face feels raw and wants it calm again.
Why it works
- Beta-glucan and colloidal oatmeal for barrier repair
- Visibly reduces redness
- Fragrance-free
- Fast-absorbing, breathable texture
Watch out for
- Mid-tier pricing
- Can feel rich on very oily skin

Aveeno
Positively Radiant Daily Moisturizer SPF 30
For a dull, uneven complexion you're willing to give a month to brighten up.
- Best for
- Normal, Combination, Dry, Oily
- Key ingredient
- Total Soy complex, Niacinamide
- When
- Morning only
Why we picked it
Brightening soy works on dull, uneven tone, oat soothes, and SPF 30 handles daily protection, so one bottle stands in for a brightening serum and a sunscreen. The label says it evens tone and texture in a week; it's for guys who want visible results without buying multiple products.
Why it works
- Soy complex visibly evens dull skin
- SPF 30 and daily hydration in one
- Label: evens tone and texture in 1 week
- Budget-friendly drugstore pick
Watch out for
- Contains fragrance
- Full results build with daily use

Versed
Dew Point Moisturizing Gel-Cream
For oily, breakout-prone skin that wants water without any added oil or film.
- Best for
- Oily, Combination, Normal
- Key ingredient
- Hyaluronic acid, Aloe leaf juice
- When
- Morning only
Why we picked it
If heavy creams make your oily skin worse, try a gel-cream instead. Versed Dew Point absorbs instantly, hydrates with hyaluronic acid and aloe, and never feels greasy. If every cream you've tried sits on your face like a film, this is the one to switch to.
Why it works
- Lightweight gel texture
- Absorbs instantly
- Vegan and cruelty-free
- Won't clog pores
Watch out for
- Not moisturizing enough for very dry skin
- No ceramides

Neutrogena
Ultra Gentle Daily Facial Moisturizer SPF 30
For acne-prone, easily irritated skin that wants fragrance-free SPF 30 in one step.
- Best for
- Oily, Combination, Normal, Dry
- Key ingredient
- CICA (Centella Asiatica), Avobenzone (SPF 30)
- When
- Morning only
Why we picked it
A fragrance-free, non-comedogenic SPF 30 moisturizer for sensitive skin, with CICA to calm irritation and broad-spectrum protection; the label says it strengthens the skin's barrier in one use. It works on every skin type, acne-prone included, so the morning is one step and done.
Why it works
- Fragrance-free and non-comedogenic
- CICA soothes sensitive and reactive skin
- SPF 30 broad-spectrum protection
- Works on all skin types including acne-prone
Watch out for
- SPF 30 — boost with separate sunscreen for extended outdoor time
- Contains chemical UV filters, not mineral

Eucerin
Q10 Anti-Wrinkle Face Cream
For early fine lines, handled by a fragrance-free day cream that sits under your sunscreen.
- Best for
- Dry, Normal, Combination, Oily
- Key ingredient
- Coenzyme Q10, Glycerin
- When
- Morning & night
Why we picked it
Eucerin is German pharmacy skincare: unglamorous formulas that stay on shelves for decades. Q10 is an antioxidant with reasonable evidence behind it, and this anti-wrinkle cream is both fragrance-free and under $15. It's labelled for daily morning use and won't clog pores, so it layers under sunscreen rather than replacing it.
Why it works
- Fragrance-free
- Under $15
- Non-comedogenic — layers under SPF
- Widely stocked
Watch out for
- No SPF, so it doesn't remove a step
- Jar packaging isn't ideal for antioxidants
Find Your Perfect Moisturizer
Tell us your skin type and budget and we'll match you with the right moisturizer in under a minute.
How to choose
Look for
- The right texture for your skin a gel or gel-cream for oily and combination skin, a richer cream for dry skin, a lotion for normal skin. The right one disappears within 30 seconds instead of sitting there feeling greasy.
- Hyaluronic acid draws water into your skin and holds it there, so you stay hydrated in any climate.
- Ceramides rebuild the barrier that shaving, harsh cleansers and weather wear down, so your face stops feeling tight after you wash.
- Glycerin pulls water into the outer layer of your skin and keeps it there. In a well-made formula it sits in the first three ingredients.
- Niacinamide (vitamin B3) calms redness, makes pores look smaller and helps keep oil in check, and it suits nearly every skin type.
- Squalane mimics your skin's own oil, so it hydrates without a greasy film or clogged pores. It absorbs in seconds.
- SPF 30 or higher in a morning moisturizer covers moisturizer and sun protection in one step, and daily sun protection is the most effective anti-aging move there is.
Skip
- SPF below 30 covers incidental exposure, not real daily defense.
- SPF in your night cream does nothing in the dark; use a richer repair cream instead.
- A heavy cream on acne-prone skin can clog pores; look for “non-comedogenic” on the label.
Match it to your skin type first, and aim for at least two of the ingredients above in the first five on the label. Not sure you need this step at all? Here's why every man needs moisturizer. Choosing between the two men's-counter favorites? Here's Jack Black vs Kiehl's.
Get the most from it
- Wash, then pat dry and leave your skin slightly damp, so the moisturizer traps that water.
- Press a nickel-sized amount in with your fingertips instead of rubbing. Don't skip your neck.
- In the morning, it goes before a separate sunscreen. At night, it's the last step, after any retinol or serum.
- If your face sees direct sun for 30 minutes or more a day, layer a dedicated sunscreen over a non-SPF moisturizer.
At a glance
Every pick, side by side. Scroll sideways on a phone.
| Product | Price | Skin Type | Key Ingredients | Non-Comedogenic | Texture | SPF |
|---|---|---|---|---|---|---|
La Roche-PosayCicaplast Baume B5+ | $13.69 | Dry, Normal, Combination | Panthenol (B5), Madecassoside, Shea butter | ✓ | Balm | — |
CeraVeAM Facial Moisturizing Lotion SPF 30 | $14.97 | Normal, Combination, Oily | Ceramides, Niacinamide, Zinc oxide (SPF 30) | ✓ | Lotion | ✓ |
CeraVePM Facial Moisturizing Lotion | $13.62 | All types | Ceramides, Niacinamide, Hyaluronic acid | ✓ | Lotion | — |
First Aid BeautyUltra Repair Cream Intense Hydration | $42.00 | Dry, Normal, Combination | Colloidal oatmeal, Shea butter, Ceramides | ✗ | Cream | — |
NeutrogenaHydro Boost Water Gel | $17.87 | All types | Hyaluronic acid, Dimethicone | ✓ | Gel | — |
Kiehl'sUltra Facial Cream | $39.00 | All types | Squalane 4.5%, Glacial glycoprotein, Pro-ceramides | ✓ | Cream | — |
Hada LaboGokujyun Hyaluronic Acid Lotion | $13.78 | Dry, Combination, Normal | Super hyaluronic acid, Hyaluronic acid, Hydrolyzed hyaluronic acid | ✓ | Lotion | — |
IlliyoonCeramide Ato Concentrate Cream | $25.00 | Dry, Combination, Normal | Ceramides, Ato complex, Hyaluronic acid | ✓ | Cream | — |
CetaphilDaily Facial Moisturizer SPF 50 | $28.38 | All types | Glycerin, Zinc oxide (SPF 50) | ✓ | Lotion | ✓ |
Jack BlackDouble-Duty Face Moisturizer SPF 20 | $32.00 | Normal, Oily, Combination | Blue algae extract, Sea parsley, Phospholipids | ✓ | Lotion | ✓ |
COSRXAdvanced Snail 92 All in One Cream | $16.50 | Dry, Combination, Normal | Snail secretion filtrate 92%, Betaine, Hyaluronic acid | ✓ | Cream | — |
Kiehl'sUltra Facial Advanced Repair Barrier Cream | $48.00 | Dry, Normal, Combination | Beta-glucan, Colloidal oatmeal | ✓ | Cream | — |
AveenoPositively Radiant Daily Moisturizer SPF 30 | $18.47 | All types | Total Soy complex, Niacinamide, Avobenzone (SPF 30) | ✓ | Lotion | ✓ |
VersedDew Point Moisturizing Gel-Cream | $14.99 | Oily, Combination, Normal | Hyaluronic acid, Aloe leaf juice, Green tea | ✓ | Gel-cream | — |
NeutrogenaUltra Gentle Daily Facial Moisturizer SPF 30 | $14.99 | All types | CICA (Centella Asiatica), Avobenzone (SPF 30), Glycerin | ✓ | Lotion | ✓ |
EucerinQ10 Anti-Wrinkle Face Cream | $14.47 | All types | Coenzyme Q10, Glycerin | ✓ | Cream | — |
Frequently Asked Questions
Do men really need moisturizer?
Yes. Men's skin loses moisture faster due to higher oil production and frequent shaving. Skipping moisturizer signals your skin to overproduce oil, making oily skin worse and leaving dry skin unprotected. A lightweight, non-greasy formula takes 10 seconds to apply and prevents both issues.
Should I use moisturizer if I have oily skin?
Absolutely. When oily skin is dehydrated, it compensates by producing even more sebum. A gel-based or water-based moisturizer like Neutrogena Hydro Boost hydrates without adding oil, which actually helps reduce shine over time.
What's the difference between a daytime and nighttime moisturizer?
Daytime moisturizers are lighter and often include SPF to protect against UV damage. Nighttime moisturizers tend to be richer and may contain active ingredients like retinol or peptides that work best while your skin repairs overnight.
Can I use the same moisturizer on my face and body?
It's not recommended. Body lotions are formulated for thicker skin and often contain fragrances or ingredients that can clog facial pores or cause irritation. Use a product specifically designed for facial skin.
When should I apply moisturizer in my routine?
Apply moisturizer immediately after cleansing while your skin is still slightly damp. This locks in hydration. In the morning, apply it before sunscreen. At night, apply it as the last step (or after serums/retinol if you use them).
How much moisturizer should I use?
A nickel-sized amount is enough for your entire face and neck. Using too much can leave residue and make your skin feel greasy — a common reason men abandon moisturizer altogether.