Paula's Choice vs Drunk Elephant: Which Is Better for Men?
Both brands sell acids. Both work. One charges 3.5 times what the other does for the same family of molecules, and the honest question isn’t whether Drunk Elephant is good — it is — but whether the part you’re paying extra for is the part that changes your skin.
By Nate Calder · Updated
Paula's Choice Does the Same Work for a Third of the Money
Paula’s Choice is the better buy for almost everyone. Its 2% BHA is the most recommended exfoliant in skincare for a reason: it works, it’s gentle enough for daily use, and it costs $25.90. The brand was built on criticising unsupported marketing claims, and the range still reflects that.
Drunk Elephant’s advantage is real but narrow: texture. Protini genuinely is one of the nicest-feeling moisturizers you can buy, and Framboos is a competent multi-acid serum. But the acids in it — glycolic, tartaric, lactic, salicylic — are commodity molecules, and no formulation makes them 3.5 times more effective.
Averaged across our picks that’s $28.92 against $43.40. Buy the texture where texture has defeated you before, and buy the acids from the brand that argues about evidence.
Exfoliant Head-to-Head
![]() | ![]() | |
|---|---|---|
| Price | $25.90 | $90.00 |
| Acids | Salicylic acid 2%, Green tea extract | Glycolic acid, Tartaric acid, Lactic acid, Salicylic acid |
| How You Use It | Daily leave-on liquid, forgiving enough to not think about | Night serum, stronger — not for freshly shaved skin |
| Best Skin Types | oily, combination, normal | normal, combination, oily |
| Fragrance-Free | Yes | Yes |
| Average Price Across Range | $28.92 | $43.40 |
| Rating | 4.7 / 5 | 4.2 / 5 |
marks the better value on that row only — not an overall verdict, and not a product rating. Rows where the two are equal are left unmarked.
Detailed Breakdown
Two Different Things Being Sold
Paula’s Choice was founded on ingredient criticism — the argument that most skincare marketing was unsupported, and products designed to be the counter-example. Its packaging is plain, its names describe the function, and the 2% BHA has been essentially unchanged for years because it didn’t need changing.
Drunk Elephant sells formulation craft and identity. The textures are better, the bottles look good on a shelf, and the names — Framboos, Protini, Beste — tell you nothing at all. Both are legitimate businesses. Only one is optimising for the thing that changes your face.
Where Drunk Elephant Genuinely Earns It
Protini. It absorbs cleanly, layers under sunscreen without pilling, and leaves skin looking better immediately in a way most peptide creams don’t manage. If you’ve abandoned perfectly good products because they felt unpleasant — and plenty of men have — then paying for texture is paying for compliance, which is worth something real. Note the price we list is the 15 ml size; the full size costs considerably more.
Where It Doesn't
The exfoliant. Framboos is around $90 for 30 ml, and the acids in it are the same ones Paula’s Choice sells for $25.90. There’s no proprietary molecule here and no delivery system that changes the outcome — a glycolic acid is a glycolic acid. We list it because people ask about it and because it does work, not because we think you should buy it.
Choose Paula's Choice if... / Choose Drunk Elephant if...
Choose Paula's Choice if...
- +You want the acids without the markup
- +You're new to actives and want instructions on the bottle
- +You'd rather the product argued about evidence than aesthetics
- +You want a daily exfoliant you can't easily overdo
Choose Drunk Elephant if...
- +Texture has made you abandon good products before
- +You want the best-feeling moisturizer in this comparison
- +You'll actually use something you enjoy applying
- +The price genuinely isn't a factor for you
Top Picks from Each Brand
Paula's Choice
Drunk Elephant
Paula's Choice
Skin Perfecting 2% BHA Liquid Exfoliant

One product, visible results in a week. If you add one thing beyond cleanser and moisturizer, make it this.
Best for
Oily, Combination, Normal
Key ingredients
Salicylic acid 2%, Green tea extract
When to use
Night only, 2–3x per week
Drunk Elephant
T.L.C. Framboos Glycolic Night Serum (30 ml)

An AHA/BHA blend at ninety dollars. The acids are the same ones Paula's Choice sells for a quarter of it.
Best for
Normal, Combination, Oily
Key ingredients
Glycolic acid, Tartaric acid, Lactic acid, Salicylic acid
When to use
Night only, 2–3x per week
Paula's Choice
Pore-Normalizing Cleanser

Does double duty — cleans and starts treating oily, congested pores at the same time.
Best for
Oily, Combination, Normal
Key ingredients
Salicylic acid, Niacinamide
When to use
Morning & night
Drunk Elephant
Protini Polypeptide Cream (15 ml)

A very good moisturizer at a price that's hard to defend on ingredients alone.
Best for
Normal, Combination, Dry
Key ingredients
Signal peptides, Growth factors, Amino acids
When to use
Morning & night
Paula's Choice
Clinical 1% Retinol Treatment

Serious retinol for guys ready to commit. Start slow — twice a week.
Best for
Normal, Combination, Oily
Key ingredients
Retinol 1%, Peptides, Vitamin C
When to use
Night only
Drunk Elephant
Beste No. 9 Jelly Cleanser (60 ml)

A genuinely good gel cleanser. Also a $16 travel size of a thing CeraVe does for less.
Best for
Normal, Combination, Oily, Dry
Key ingredients
Glycerin, Marula oil, Cucumber extract
When to use
Morning & night
Compare Paula's Choice with
Frequently Asked Questions
Is Paula's Choice or Drunk Elephant better?
Paula's Choice, for almost everyone. Its 2% BHA at $25.90 and Drunk Elephant's T.L.C. Framboos at $90.00 are both multi-acid exfoliants built on the same well-understood molecules. One costs roughly three and a half times the other. Drunk Elephant's textures are genuinely better; they are not that much better.
Why is Drunk Elephant so expensive?
Formulation craft, packaging and positioning — not rarer ingredients. The acids in Framboos are glycolic, tartaric, lactic and salicylic, all commodity molecules available for a fraction of the price. What you're paying for is a serum that feels considerably nicer to use and a brand built to be displayed rather than hidden in a cabinet. Those are real things; whether they're $65 of real things is your call.
Which brand is better for men new to actives?
Paula's Choice. Its products are labelled by the problem they solve, the instructions are on the bottle, and the 2% BHA in particular is forgiving enough to use daily without much thought. Drunk Elephant's naming — Framboos, Protini, Beste — tells you nothing about what anything does, which is a real obstacle when you're starting out.
Is Drunk Elephant worth it for anything?
Texture, if texture is what's defeated you. Protini is one of the nicest-feeling moisturizers available and layers under sunscreen without pilling, which cheaper peptide creams often don't manage. If you've abandoned good products because they felt unpleasant, that's a genuine reason to pay more. It isn't a reason to buy the whole range.
Can you use both brands together?
Yes, though don't layer two strong exfoliants. The sensible split is Paula's Choice for the actives — BHA, retinol, azelaic acid — and Drunk Elephant only where you specifically want the texture, which for most men means the moisturizer. Buying both full ranges is how you end up with $300 of overlapping acids.
Work Out Which Actives You Need First
Answer 5 quick questions — we'll tell you which steps your skin needs before you decide how much to spend on them.
Build My Routine